![Adidas Sneakers Give Berliners a One-Year Pass to their Mass Transit System — Sports Marketing Perspective Adidas Sneakers Give Berliners a One-Year Pass to their Mass Transit System — Sports Marketing Perspective](https://images.squarespace-cdn.com/content/v1/5b02bd84e2ccd1468eb8606b/1527445261004-JAJ87JSGQXTGXIW6Y4IT/sports-marketing-perspective-adidas-mass-transit-sneaker-2.jpg)
Adidas Sneakers Give Berliners a One-Year Pass to their Mass Transit System — Sports Marketing Perspective
Berliner Verkehrsbetriebe: BVG x adidas – The ticket-shoe • Ads of the World™ | Part of The Clio Network
![Berlin, Germany. 16th Jan, 2018. Steven Fischer shows off his new Adidas sneakers with a built-in BVG (Berlin Transport Corporation) annual ticket as the first buyer, in Berlin, Germany, 16 January 2018. Berlin, Germany. 16th Jan, 2018. Steven Fischer shows off his new Adidas sneakers with a built-in BVG (Berlin Transport Corporation) annual ticket as the first buyer, in Berlin, Germany, 16 January 2018.](https://c8.alamy.com/comp/KYP7XT/berlin-germany-16th-jan-2018-steven-fischer-shows-off-his-new-adidas-KYP7XT.jpg)
Berlin, Germany. 16th Jan, 2018. Steven Fischer shows off his new Adidas sneakers with a built-in BVG (Berlin Transport Corporation) annual ticket as the first buyer, in Berlin, Germany, 16 January 2018.
![Berlin's transport authority and Adidas release a pair of sneakers that doubles as a train pass - The Verge Berlin's transport authority and Adidas release a pair of sneakers that doubles as a train pass - The Verge](https://cdn.vox-cdn.com/thumbor/xrCs6U5JjyYTPSM0XMBFnbFJqLY=/0x0:620x413/1400x1400/filters:focal(311x302:312x303)/cdn.vox-cdn.com/uploads/chorus_asset/file/10048657/3b79e5c87.jpg)
Berlin's transport authority and Adidas release a pair of sneakers that doubles as a train pass - The Verge
![Berlin, Germany. 16th Jan, 2018. A pair of the coveted Adidas sneakers with a built-in BVG (Berlin Transport Corporation) annual ticket can be seen in a Kreuzberg shop in Berlin, Germany, 16 Berlin, Germany. 16th Jan, 2018. A pair of the coveted Adidas sneakers with a built-in BVG (Berlin Transport Corporation) annual ticket can be seen in a Kreuzberg shop in Berlin, Germany, 16](https://c8.alamy.com/comp/KYP7Y2/berlin-germany-16th-jan-2018-a-pair-of-the-coveted-adidas-sneakers-KYP7Y2.jpg)